By your side to build a better business…

The Business Connection is the membership club for solo, micro and small business owners who are just starting out or want to keep learning, keep growing and be part of a community of people who just “get it”.

Benefit from the experience and support of other small business owners and the expertise of those who have been there, done that.

A new kind of club focusing on supporting you and your small business:

  • Free 90-day trial
  • Business promotion opportunities
  • Learn from the experts
  • Peer to peer mastermind groups
  • Online group mentoring
  • Online networking
  • Exclusive Facebook group
  • Monthly goal-setting and accountability sessions
  • Weekly drop-in online co-working and coffee sessions
  • Business resources
  • Exclusive member discounts
  • One-to-One support


Join The Business Connection

Become a member today and be inspired and empowered to build a seriously successful business and reach your goals.

Already a Member?

Log in to your member dashboard to get access to all the benefits The Business Connection has to offer.

Helping You Build The Business You Want

Collaboration, connection, confidence

Hey there. I’m so pleased you have found us at The Business Connection – an essential resource for go-getting business owners looking to grow their business, share their experiences and learn from each other.

The Business Connection supports you in all aspects of running a small business including mindset, money, marketing, sales, admin, productivity and growth.

You will benefit from The Business Connection if…


You need support

By joining you are becoming part of network of like-minded small business owners on the same entrepreneurial journey, all ready to share their experience and knowledge with you.

You need inspiration

Starting and growing a business is a journey – one you don’t have a map for. If you don’t know which way to turn, you can take inspiration from other members’ stories and the experts we bring in to support you.

You need new knowledge or skills

When you start a business you will have to wear many hats. But you can’t know it all. If you have a particular issue, the chances are someone else has faced something similar and has gems of wisdom to pass on. If not, there’s always our growing resource library and our Ask The Experts sessions.

You need a confidence boost

Half of the battle of running a successful business is having the right mindset but that can be difficult to maintain when you are facing the challenges of running your business alone.

Joining The Business Connection means you are never alone and there’s always a team of other supportive business owners behind you, cheering you on.

You need direction

If you feel as though you have hit a wall which you can’t break through to take your business to the next level, The Business Connection can help guide you to where yoiu want to be.

Online Events

The Business Connection holds networking and group mentoring events every two weeks. Our events alternate between two different formats and both focus on supporting each other and collaboration.

Peer Mastermind

Join a group of six or eight small business owners in a one-off or six-month long programme of monthly Peer Masterminds. Here you will be able to “pick the brains” of other members on issues, problems or challenges you are facing in your business – and offer your ideas.


Team up with a Business Bestie to keep each other accountable, or join one of the regular planning, goal setting and accountability sessions.

Access to Experts

We will regularly bring in experts in various aspects of running a small business to talk to you, either as speakers at networking events, via recorded interviews or live Q&A sessions.

Promotional Opportunities

The Business Connection provides various ways for you to promote your own business to other members and beyond. These include our social media channels, email campaigns, Business Directory and Business Spotlights, as well as sponsorship slots for networking events and the Business of the Month slot – featured on Members’ homepage.


Our Business Library has a growing number of valuable resources to help you run and grow your business, created by The Business Connection and our contributing experts.

I'm Tracey Sweetland

tracey sweetlandI am the founder ofThe Business Connection, which started life in 2016 as a germ of an idea to create a hub for small business owners.

I have been on my own small business journey since 2014, when I co-founded a local newspaper with three colleagues.

Since then I have set up my own successful media and marketing company and been involved in the launch of a series of B2B and B2C magazines.

My vision for The Business Connection is that it will become the club I wish I had been part of when I first started running my own business to help me overcome the struggles of doing it all alone.